Plant Your Pants

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We can’t wait to take you on a journey of soil discovery with our Plant Your Pants campaign.

It kicks off on 21 March 2024 and is free for everyone to join in. Just fill in our quick registration form and we’ll keep in touch with news and updates ahead of our spring launch.  

 

 

Did you know 95% of our food comes from the soil?

We really couldn’t survive without it but very few of us know what soil is, how it’s made and what makes it so special. We’re here to help everyone think differently about soil with top tips for improving soil health, insights from soil scientists about what’s living in the soil beneath our feet, and fun games and activities to enjoy with the whole family.

We’ve been connecting children to the land that sustains us, and the people who farm it, for over 50 years. We know that putting your hands in the soil and experiencing it first-hand is the best way to understand what makes it so special. The Plant Your Pants campaign is our way of extending our love of soil and the food it gives us to everyone.  

In just 8 weeks the life in the soil will get to work on your pants – when you dig them up, we know you’ll be amazed! 

SIGN UP TO PLANT YOUR PANTS IN SPRING 2024

 

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We know you can’t wait to get burying those briefs, but in the meantime, find out more with our quick reads: 

Time to read, approx 3 minutes: 

Plant Your Pants inspiring stories: Impact on local communities, farmers, and children nationwide.

Plant Your Pants inspiring stories: Farmer Tom Fairfax

Plant Your Pants to save our soil

 

Approx 4 minutes:

Soil Scientist, Jen Jones. What's happening to your pants

Plant Your Pants Inspiring Stories: Six Inches of Soil

Soil Scientist, James Dowers. How and why pants decompose